Marketing That Takes You Places

Create Your Story. Discover Your People. Navigate Growth. Marketing for Hospitality Technology.

BOOK A FREE CONSULTATION

Bar Harbor, Maine

What’s blocking your path today?

I support hospitality and travel technology brands seeking marketing strategy and leadership to reach their next goal. 

  • Launching a new product?

  • Expanding to a new segment or geography?

  • Looking to scale an existing portfolio and build brand reputation? 

  • Want to make your offering more compelling in a competitive market? 

  • Keeping all the balls in the air with a small team that needs guidance?

EXPLORE SERVICES 
Meet your guide,

Jacki Brown

With 8 years in hospitality and travel and nearly two decades of marketing experience, I specialize in marketing strategy and product marketing for global hospitality and travel technologies.

I partner with growing companies to create compelling stories that convert based on their ideal positioning and buyer. I’m a 3x new team builder and former graduate school professor, who thrives on building, mentoring, and scaling processes and teams.

  • 30 Products & Portfolios (Re)Positioned

  • 11 Companies Branded

  • 19 Websites Redesigned

  • 6 Graduate Courses Taught

ABOUT JACKI 
Which path will you choose?

Consulting SERVICES

  • Fractional Marketing Leader

    Through part-time strategic marketing leadership, I craft strategies, manage teams, oversee branding, drive marketing initiatives, hire talent, and report results—offering expertise at a more affordable rate.

  • Product Marketing Consultant

    Through research across market dynamics, competitor landscape, and consumer behavior, I craft positioning and messaging for your product to effectively drive sales and market share.

  • Go-to-Market Strategy

    I’ll guide you through positioning your product uniquely. Then I’ll craft clear, benefit-focused messaging and a marketing strategy to achieve your goals.

EXPLORE SERVICES 
Adventures

Current and Former Clients

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Free Guides

Resources to Help You Navigate Growth

VIEW RESOURCES

  • TESTIMONIALS

    “I’ve worked with many marketing professionals, but Jacki truly stands out. Her deep understanding of the hospitality space, sharp business sense, and full-on professionalism made a real impact from day one. She dives deep into the product, the audience, and the strategy – and it shows. A real pleasure to work with, and a huge asset to any team lucky enough to have her.”

    Henrik Shimony, Co-founder & CEO, Reeco

  • TESTIMONIALS

    “Jacki was transformative for olive at a critical stage in our growth, bringing clarity to our positioning and messaging that resonated immediately with hoteliers. She’s a joy to work with, with incredible industry knowledge, great attention to detail, and an attitude that makes the process both collaborative and enjoyable. Anyone would be lucky to work with her, she delivers lasting results and is truly a partner in every sense.”

    Eric Lutz, CEO, olive

  • TESTIMONIALS

    “Jacki was a fundamental leader that helped us transform to a true agile marketing team and create a powerhouse marketing organization that is respected across the industry. ”

    Joe Youssef, former EVP, Strategy, Marketing, and Corporate Development, Amadeus Hospitality

  • TESTIMONIALS

    “If you are looking for a strategic marketer with the ability to take concepts to action, Jacki is an incredible resource. Her ability to lead a team, explore opportunities to connect with customers, take risks and deliver are a few of her core assets.”

    JohnMichael Jenkins, Former Head of Product, Evention

  • TESTIMONIALS

    “Jacki is a Product Marketing Maven. A true subject matter expert that has honed her craft for many years and it shows. But my favorite quality of Jacki is that she is not a ‘yes’ person and just does whatever a client asks. Her feedback and approach to things always incorporates the bigger picture. Anyone that has an opportunity to engage her services should find themselves fortunate!”

    Sarah Taveprungsenukul, Founder and CEO, Merci-Buku

Case Studies

Work
FROM START-UP TO STANDOUT: HOW OLIVE CUT THROUGH THE NOISE
FROM START-UP TO STANDOUT: HOW OLIVE CUT THROUGH THE NOISE

Case Study | Read how Jacki helped olive launch their go-to-market strategy from positioning and messaging to lead gen

Read More →
MY ROAD TO FRACTIONAL: A TELL-ALL OF THE FIRST YEAR
MY ROAD TO FRACTIONAL: A TELL-ALL OF THE FIRST YEAR

Jacki shares the highs and lows of her first year of fractional work in full detail.

Read More →
AMADEUS DELPHI PRODUCT MARKETING
AMADEUS DELPHI PRODUCT MARKETING

Case Study | Learn how Jacki repositioned Delphi and launched Delphi Select to increase MQLs by 180% in the first year and 79% the following year

Read More →
VIEW MORE 
Contact Jacki

Let’s Explore

CONTACT JACKI 
Have questions?

Frequently Asked Questions

  • I support B2B technology companies, particularly in the hospitality and travel industry. I have extensive experience in the travel industry, having worked at Amadeus across hospitality, cars, insurance, and hotel distribution.

  • I’m particularly good at helping create strategy and process where none exists. My entire career has been digital first, and the past decade has focused specifically on product marketing, branding, and marketing strategy for B2B tech companies.

  • I work with scale-ups that have a small marketing team and need additional strategic support, start-ups building their marketing foundation, and larger organizations that need additional product marketing expertise.

Paris, France