Jacki's Travels

CASE STUDIES

Jacki Brown 3/18/24 Jacki Brown 3/18/24

AMADEUS DELPHI PRODUCT MARKETING

Case Study | Learn how Jacki repositioned Delphi and launched Delphi Select to increase MQLs by 180% in the first year and 79% the following year

Jacki Brown 3/6/24 Jacki Brown 3/6/24

AMADEUS MARKETING STRATEGY

Case Study | Learn how Jacki helped lead the team and increase marketing influenced new sales by 230%+ during her tenure

Jacki Brown 3/1/24 Jacki Brown 3/1/24

DEMANDWARE BRANDING AND WEBSITES

Case Study | Read how Jacki led the website redesign strategy and revised the product messaging to increase leads by 83%

Jacki Brown 2/29/24 Jacki Brown 2/29/24

AMADEUS PLANNING FOR HOSPITALITY RECOVERY CAMPAIGN

Case Study | See how Jacki motivated the team to pivot during uncertainty and still drive a campaign worth $2.3M in pipeline

Jacki Brown 2/22/24 Jacki Brown 2/22/24

SHARK NINJA ECOMMERCE FOR CUSTOMERS

Case Study | See how Jacki grew the eCommerce offering for Shark Vacuums and Ninja Blenders by 24% YOY without incremental investment

Jacki Brown 11/3/23 Jacki Brown 11/3/23

USING CHATGPT TO DEFINE “FRACTIONAL CMO”

Read how Jacki used ChatGPT to define “Fractional CMO” for her website and learn prompts you can use in your research.

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Getting Started on LinkedIn for Hospitality Tech Leaders

I did the latest research from the most reputable sources, so you don’t have to. This guide gives you a checklist to complete your profile and start building a LinkedIn content strategy.

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